Posts tagged as:

Marketing

The Secret to Etsy Sales, Part 2: More Eyes on Your Stuff

December 1, 2009

In the first part of the Secret to Etsy Sales series, we looked at 6 core areas of your business. Small gains in each area can lead to a significant increase in sales.
Let’s dive a little deeper in the first of the 6 areas: Lead generation. Getting more eyes on your stuff. More visitors to [...]

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Show the Bling or Why You Should Include Expensive Items in Your Online Shop

November 18, 2009

How can a high end item help sales of a more moderately priced item? Why should you include higher priced items in your online shop?
In Yes! 50 Scientifically Proven Ways to Be More Persuasive, the authors discuss Williams Sonoma’s introduction of a high end bread machine. The introduction of the luxury machine into the kitchen [...]

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The Secret to Etsy Sales

November 16, 2009

My very best tip for marketing your online shop is not sexy. It’s not a magic bullet. It’s not going to make headlines. My best advice to set your etsy sales on fire is to work your business in 6 core areas. Small gains in each area will add up. This is my secret to [...]

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How to Market Your Etsy Shop with Mailchimp

November 12, 2009

The wonderful folks at Mailchimp have posted a 36 page pdf: How to Market Your Etsy Shop with Mailchimp!
You do have a mailing list, right? It’s one of those things you can start now. Ask your buyers and fans if they would like to be added to your mailing list. (Don’t add folks without [...]

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